Social Media Advertising for Beauty Brands
Targeted beauty and skincare social ads across Meta, TikTok, YouTube, Pinterest and more.
BUILDING ROI-DRIVEN
PAID SOCIAL CAMPAIGNS
In the past, running successful paid social campaigns was all about knowing which audiences to go after. But platforms have changed. Now, you need to go beyond just audience targeting in order to optimize your ROAS — you need an agency who deeply understands creative strategy and what types of beauty content will perform on social. Enter OGAKI.
our
services
Strategy
Paid Social Audit
Competitor Analysis
Social Channel Strategy
Social-Search Journey Mapping
User Identification
Behavior Mapping
EXECUTION
Creative Direction
Ad Copywriting
Campaign Builds
Asset Development
Content Creation
Photography
Videography
Photo & Video Editing
Graphic Design
Shot Lists
ANALYTICS
Channel-Fit Analysis
Data & Pixel Troubleshooting
Measurement & Optimization
Sales & Performance Reports
Monthly & Campaign Reports
From running multi-million dollar campaigns to creatively maximizing start-up budgets, we decrease CPA and increase ROAS to grow your brand.
Our Approach
Our paid social team works closely with our creatives, social strategists, and influencer marketers to create the best social channel + customer + creative match to increase ROAS. We consider the full marketing funnel — from brand awareness to loyalty — to optimize your campaigns and consistently maximize results. From allowlisting campaigns with ads run directly through the influencers’ channels, to creating ad content with our in-house creative team, we utilize a truly synergistic marketing approach to drive the strongest results.
PHOTOGRAPHY ROSALIE AGENCY
CREATIVE DIRECTION OGAKI
MODELS Photogenics
PHOTOGRAPHY ROSALIE AGENCY
CREATIVE DIRECTION OGAKI
MODELS Photogenics
YOUR PAID SOCIAL BEAUTY EXPERTS
Our paid social campaigns are led by specialists with decades of experience. By running your programs through true experts in the paid social and beauty space, we’re able to tap into the trends, patterns, and learnings to build the best program for your brand. We target your luxury beauty consumer on Instagram, Facebook, TikTok, YouTube, Pinterest and more with data-driven creative that fuels growth.
Friends
of OGAKI
“OGAKI is the rarest of agencies: they combine whip-smart strategy with nuanced brand insights and tactical expertise. Their partnership has been an invaluable asset to U Beauty.”
Tina Craig, Founder, U Beauty
“OGAKI is top tier — period. They are on top of trends and ever-changing best practices in the fast paced digital world. They are incredible partners to navigate challenges and build strategies to increase brand recognition.”
Kristy Roman, VP of Marketing, Lancer Skincare
